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Cormac

Cormac is a prominent civil engineering contractor offering specialised services in Cornwall and beyond. With a focus on community connections and social value, Cormac sets itself apart from other contractors by providing a local perspective and a strong commitment to making a positive impact.
The Challenge

To further improve their lead management and data insights, Cormac sought an efficient solution to bring qualified leads into their CRM system. They recognised the need for a streamlined process to capture and manage leads effectively. Additionally, they desired comprehensive executive dashboards to gain valuable data-driven insights for better decision-making. 

The Solution

To address their lead management and data insights challenges, Cormac partnered with Aspire CRM. The key solutions applied were: 

  • Salesforce Sales Cloud implementation for optimised lead management. 
  • Glenigan integration for streamlined lead capture and data accuracy. 
  • Development of executive dashboards for valuable data insights. 
The Results

The collaboration between Cormac and Aspire CRM resulted in significant results and positive impacts on their lead management and decision-making process: 

  • Improved Lead Management: The Salesforce Sales Cloud implementation streamlined Cormac’s lead management process, allowing them to efficiently capture and track leads from various sources. 
  • Enhanced Data Accuracy: The Glenigan integration into Salesforce Sales Cloud improved lead data accuracy by automating data transfer, reducing manual data entry errors. 
  • Data-Driven Decision-Making: The executive dashboards provided valuable data insights to Cormac’s executives, enabling them to make informed decisions and drive business growth. 
  • Optimised Performance: With streamlined lead management and data-driven insights, Cormac was able to optimise their overall business performance and achieve greater success. 

Solutions applied

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Customer Success story

The adoption of Salesforce Sales Cloud and the integration with Glenigan portal empowered Cormac to enhance their lead management and gain valuable data insights. Aspire CRM’s expertise in Salesforce technology played a crucial role in creating an efficient and data-driven CRM solution tailored to Cormac’s unique needs. By providing an integrated and powerful platform, Cormac solidified its position as a leading civil engineering contractor committed to social value and community connections. The successful implementation showcased the power of cutting-edge CRM solutions in driving lead management efficiency and informed decision-making in the construction industry. 

Start your success story

“Working with the team at aspire CRM has been an absolute pleasure. They have walked us through every step of the process, from set-up to training our team on how to use the software. They always respond quickly and efficiently, and provide invaluable guidance throughout our journey. We are so glad that we chose aspire CRM – they have made our transition into this new system a breeze!”

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Speak to one of our experts

If you have any enquiries regarding our range of services or are prepared to embark on a digital transformation journey for your business, don’t hesitate to get in touch with the dedicated team at Aspire CRM. Our expertise transcends industries, encompassing diverse business functions and organisations of various sizes. As one of the most established and trusted partners of Salesforce, we pride ourselves on our flexibility in delivering tailored solutions that perfectly align with the unique needs and preferences of our valued customers.