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Salesforce & CRM Blogs

we provide you with actionable insights and expert tips to optimise your CRM systems and elevate your customer relationships. Stay tuned for the latest trends, practical strategies, and innovations to help you drive growth and achieve Salesforce success.

The Basics of MuleSoft

The Basics of MuleSoft

  More and more organisations are now wanting to move to cloud-based systems, managing different sources of data to optimise processes and achieve goals. An initial step of moving to a cloud-based system is to integrate previous systems and data into one central...

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Salesforce Marketing Cloud Growth Edition

Salesforce Marketing Cloud Growth Edition

What is Marketing Cloud Growth Edition? Marketing Cloud Growth Edition is the newest addition to the Salesforce suite of marketing solutions, specifically designed to bolster small organisations growth through the power of CRM, AI, and data integration. This edition...

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Salesforce Einstein Copilot

Salesforce Einstein Copilot

  Salesforce has just revealed that Einstein Copilot is now available. This innovative AI promises to redefine the way businesses engage with their Salesforce platforms, utilising conversational AI and reliable company data to boost efficiency and provide...

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Salesforce WhatsApp Integration

Salesforce WhatsApp Integration

  Communication is paramount for proper customer cooperation and has become an essential part of client engagement strategies. Given the rapidity of technology in the 20th century, organisations are trying to find new ways to incorporate these channels within...

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Government Workflow Automation

Government Workflow Automation

Using Salesforce as a Government Workflow Automation Tool Efficiency and effectiveness are never-ending priorities of local government. Workflows need to be streamlined, and public servants want to collaborate and work in a joined-up way, so they have to figure out...

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Salesforce AI Redefining the Landscape in the Technology Industry

Salesforce AI Redefining the Landscape in the Technology Industry

In the high-tech industry, pursuing innovation is synonymous with staying ahead. Salesforce AI, a ground-breaking integration of artificial intelligence (AI) technologies within the Salesforce platform, emerges as a catalyst for transformation. This blog will unveil the intricacies of Salesforce AI, exploring its seamless integration across various Salesforce products and its profound impact on predictive analytics, insights, and personalisation in the UK’s high-tech sector.

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