Offshore Shipbrokers Ltd (OSL) is a renowned global maritime brokerage company specialising in meeting the unique needs of the offshore oil and gas industry. Leveraging their extensive experience and expertise in the sector, OSL offers a comprehensive range of services related to the chartering, sale, and purchase of offshore support vessels, including platform supply vessels (PSVs), anchor handling tug supply vessels (AHTS), crew boats, and other specialised vessels. With a global presence and a reputation for excellence, OSL is a trusted partner for clients seeking reliable and efficient solutions in the offshore energy sector.
As a leading vessel brokerage business, Offshore Shipbrokers faced the challenge of managing the brokering process, including tracking vessels and jobs for their clients, using dated technology like spreadsheets. The reliance on manual processes was time-consuming and limited their ability to provide swift and efficient solutions to their clients’ unique shipping needs.
To address these challenges and enhance their vessel brokerage operations, Offshore Shipbrokers partnered with Aspire CRM, which offered a small, simple, yet effective solution built on Salesforce Sales Cloud. The key solutions applied were:
- Utilising Salesforce Sales Cloud for enhanced vessel brokerage operations.
- Customisation of Salesforce to link relational data and streamline the brokering process.
- Implementation of account and contact management for a comprehensive view of customers.
- Setting up reports and dashboards for data-driven decision-making.
he collaboration between Offshore Shipbrokers and Aspire CRM resulted in significant results and positive impacts on their vessel brokerage business:
- Efficient Brokering Process: The utilisation of Salesforce Sales Cloud and customisations streamlined the brokering process, enabling the team to identify suitable vessels quickly for each client’s specific needs.
- Enhanced Customer Service: Account and contact management functionalities provided a 360-degree view of customers, allowing for better customer engagement and personalised solutions.
- Data-Driven Decision Making: Reports and dashboards empowered management with valuable insights into industry demand, enabling them to make informed decisions and optimise business strategies.
- Time and Cost Savings: The elimination of manual processes, such as spreadsheet tracking, resulted in time and cost savings for Offshore Shipbrokers, allowing them to focus on delivering top-notch services to their clients.
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If you have any inquiries regarding our range of services or are prepared to embark on a digital transformation journey for your business, don’t hesitate to get in touch with the dedicated team at AspireCRM. Our expertise transcends industries, encompassing diverse business functions and organisations of various sizes. As one of the most established and trusted partners of Salesforce, we pride ourselves on our flexibility in delivering tailored solutions that perfectly align with the unique needs and preferences of our valued customers.