The Health Service Executive (HSE) is the body responsible for delivering public health and social care services in the Republic of Ireland. Established in 2005, it operates under the Department of Health and oversees a nationwide network of hospitals, community health services, and specialist care programmes. The HSE manages both direct service delivery and partnerships with voluntary and private providers, ensuring that healthcare remains accessible, equitable, and of a consistently high standard. Its mission is to improve the health and wellbeing of people in Ireland by providing safe, effective, and person-centred care, supported by innovation and digital transformation across its operations.

The Challenge

The HSE oversees a complex network of healthcare services, from hospitals and clinics to community initiatives. As the organisation continues its digital transformation, there was a growing need for more efficient management of customer engagement, internal communications, and service delivery. However, the HSE faced challenges in standardising its approach to CRM and ensuring compliance and consistency across multiple departments.

The Solution

Aspire CRM partnered with the HSE as an official Salesforce Cloud Reseller and consultancy provider, delivering a tailored solution that ensured the organisation could deploy Salesforce effectively and compliantly. Aspire provided expert consultancy around licensing, configuration best practices, and scalability planning — ensuring that HSE’s teams could fully leverage Salesforce’s Health Cloud and related CRM capabilities.

The Results

With Salesforce now forming the foundation of HSE’s CRM ecosystem, the organisation has strengthened its digital infrastructure and improved data visibility across departments. The Aspire CRM consultancy ensured that the right tools were in place to support efficient service delivery, future system integrations, and continued innovation within Ireland’s public health landscape.

Through this collaboration, HSE gained the confidence and capability to drive its digital transformation roadmap forward, with Salesforce positioned as a key enabler of operational excellence and improved public service engagement.